The Sleazy story
We get asked quite regularly 'why Sleazy Vegan?'
And other than 'why not?', the easiest answer is to say 'because it's rock n roll, it's cool!'
When we decided to launch, we wanted something a bit different, something that would stand out, something that could put a cool, fresh spin on an important message.
Hence Sleazy Vegan.
We're rock fans at heart - our spiritual home is Sunset Strip circa the second half of the 1980s (only with CFC-friendly hairspray and make-up that hasn't been tested on animals) - and we wanted a name and logo that reflected that, something we could be proud of.
And we think we've achieved that.
And the Undercover side?
Well, sometimes we want to be subtle...